Selling is not restricted to a stereotypical sales call but includes almost any interaction with others.
Is “selling” a science or art? Is the ability to “sell” you idea, position, or product a skill you are born with or can it be taught? Probably both. Some people are born with greater athletic or musical ability than others. Coaching, instruction and training shorten the learning curve and improve results.
Fundamentals of Selling is designed for any knowledge or white collar worker including new sales people, customer service rep’s, service technician’s, and people who are simply looking to hone their natural talent. Sales professionals with a few years experience who are looking to get “back to the basics” will also appreciate what this program has to offer. The program will provide a through introduction to all the basics of selling and is considered a prerequisite to two, three and four day selling skills courses.
Increase Sales & Shorten the Sales Cycle!
Program Outline
Opening
- Rapport, Styles, Trust, Voice, Calls,
- Setting Appointments, etc.,
Investigating
- Types of questions (open, closed)
- Situation
- Problems
- Consequences
- Listening
- Probing Needs/Wants, etc.
Demonstration
- Scripted or “wing it”
- Benefits & Features
- Advantages – Use of visuals
- Length etc.,
Close
- Trial Closes
- Objections, Confirmations, etc.,
Your Investment for this One Day Program
